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Welcome to Wish’s 2021 Merchant Summit. Browse the agenda and speakers, and get the latest updates and videos about Wish’s plans for merchant success in 2022.
Recap of Wish’s Plans
We’re building an enhanced platform experience, including shoppable videos and a revamped homepage.
Introducing Wish Standards, a new program that helps high-quality merchants succeed.
Wish is committed to supporting merchants through challenging global policy shifts, such as the EU’s VAT policy changes.
Fulfillment By Wish helps merchants navigate logistical complexities with straightforward shipping and fulfillment services.
Wish Merchant Summit 2021 Video
Meet the summit speakers
Farhang Kassaei
Chief Technology Officer
Wish Annual Strategy:
Future together, fun together!
Tarun Jain
Chief Product Officer
Reshaping Wish’s global focus:
the platform experience
Sarah Luo
Director of Business Development
Upcoming merchant changes in 2022
Dan Yu
Manager, Product Management
Analysis of Wish’s key project map
Emma Chan
Global Logistics Director
Overview of Wish’s global logistics project
Vivian Liu
Chief Financial Officer
Wish’s global financial operations
Summit highlights
Topics at this year’s Wish Merchant Summit include:
New community pillars: trust, quality, merchant-focused expansion
Merchant growth initiatives and tools
High-level data and insights into Wish performance in 2021
Wish Merchant Summit 2021
Shenzhen, China
November 09, 2021
Full agenda for in-person attendees
Merchants attending the in-person event, here’s your full agenda:
09:00 - 10:00
Warm-up videos + check-in
10:00 - 10:20
Wish’s strategy update: long term and sustainable relationships
10:20 - 10:40
Deep Dive: The Wish Standards Initiative
10:40 - 11:00
Gain insight into domestic and international situation, make informed decision in operation
11:00 - 11:40
Merchant Panel
11:40 - 11:55
Awarding Session
KA&SMB Merchants
11:55 - 13:00
Lunch Break
13:00 - 14:00
Warm-up videos + check-in
14:00 - 14:15
Reinventing the Platform Experience for the Next Generation of Buyers and Brands
14:15 - 14:30
Changes and Opportunities for Merchants in 2022
14:30 - 15:00
China's merchant development plan in 2022
15:00 - 15:10
Signing Ceremony
15:10 - 15:40
A Brand Merchant's Story
15:40 - 15:50
Awarding Session
Excellent Merchants of the Year
15:50 - 16:20
Wish Global Logistics Project
16:20 - 17:00
Logistics Panel
17:00 - 17:20
Awarding Session
Partners of the Year
17:20 - 17:25
Ending Video
17:25 - 18:55
Dinner
Summit Partners
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